• iVvy launched Instant Proposal, an AI-powered lead qualification and proposal automation tool for meetings and groups sales.
  • Powered by hivr.ai, Instant Proposal is the first product in iVvy’s new iVvyAI suite aimed at speeding up event and venue sales workflows.
  • The capability is designed to reduce manual work for events teams and accelerate proposal turnaround — a growing priority for venues competing for group business.

What iVvy announced

iVvy, a provider of event and venue management software, has launched Instant Proposal — an AI-driven lead qualification and proposal automation feature powered by hivr.ai. The company describes Instant Proposal as the first product in its new iVvyAI suite, created to automate and speed up meetings and groups sales.

Why this matters to venues and planners

Group and meetings sales are often slowed by manual lead screening, lengthy proposal drafting and delayed responses. iVvy says Instant Proposal aims to shorten those steps by using AI to qualify incoming leads and generate proposals faster. For venues and hotels that rely on timely proposals to win business, faster turnaround can mean higher conversion rates and fewer lost opportunities.

How venues are likely to use it

Though iVvy’s announcement does not list every feature in detail, Instant Proposal is positioned to be used across the typical sales workflow for meetings and groups:

  • Automatic lead qualification to prioritise inquiries that are most likely to convert.
  • Rapid proposal generation to cut the time between inquiry and offer.
  • Reduced manual drafting so events teams can focus on negotiation and relationship-building.

These use cases reflect broader demand in hospitality technology for tools that reduce repetitive tasks and enable sales teams to act on high-value leads faster.

Market context and what to watch

The launch of Instant Proposal follows a wider industry trend: vendors in hospitality technology are increasingly adding AI features to streamline operations and sales. iVvy positioning this capability as the first in an “iVvyAI” suite signals the company plans further AI-driven releases.

Adoption will depend on how well the tool integrates into existing workflows and how reliably it qualifies leads and drafts proposals. Hoteliers and venue managers should evaluate outputs carefully, test accuracy on real enquiries and ensure proposals still reflect local pricing and contract policies.

Next steps for buyers

Event and venue teams interested in Instant Proposal should contact iVvy for details on availability, pricing and integration with their current iVvy setup. As with any AI tool, vendors caution that automation complements — rather than replaces — human judgment in sales processes.

iVvy’s Instant Proposal may not be a silver bullet, but as a first entry in the iVvyAI suite it signals a clear push toward more automation in meetings and groups sales. For venues struggling with response times and manual proposal workload, the new capability promises faster qualification and proposal generation — if it performs as intended.

Image Referance: https://hoteltechnologynews.com/2026/01/ivvy-brings-proposal-automation-to-meetings-and-groups-sales-with-launch-of-ai-powered-lead-qualification-solution/