- 10kM.ai, founded in 2022 and led by CEO Yooseok Kim, is pushing a shift to video-first learning.
- The company, now at Series A, highlights two products: gemgem.video and gemgem.pro.
- 10kM.ai presented its vision at Seoul AI Hub 2026 as AI reshapes media and education.
- The move promises faster understanding but raises familiar risks around accuracy and moderation.
What 10kM.ai announced
10kM.ai, an AI and media startup founded in 2022 and led by CEO Yooseok Kim, is positioning itself as a driver of a video-first era for learning and understanding. With Series A backing and two named products — gemgem.video and gemgem.pro — the company framed a simple message at Seoul AI Hub 2026: video should be the primary medium for discovery, learning and content interaction, not an afterthought.
Why this shift matters
Traditional, text-first approaches to search and learning can miss context that lives in spoken words, visuals, and timing. 10kM.ai’s emphasis on video-first experiences responds to that gap: videos combine audio, visuals and pacing, which many users find more intuitive for absorbing complex material. The company’s product names signal a split focus — one for broad video experiences (gemgem.video) and one for more professional or enterprise use (gemgem.pro) — suggesting a strategy that targets both consumer and business use cases.
Impact on education, media and creators
If widely adopted, a video-first approach could change how educators package lessons, how media companies archive and surface moments, and how creators monetize and optimize content. For learners, video-first tools promise faster comprehension and easier access to demonstrations and walkthroughs; for businesses, they offer new ways to index, search and repurpose existing visual assets.
However, the change also carries risks. Video can be harder to moderate, slower to audit for accuracy, and more resource-intensive to index at scale. Those trade-offs will shape how quickly institutions adopt video-first systems and which sectors lead the change.
What 10kM.ai showed at Seoul AI Hub 2026
At Seoul AI Hub 2026 the company presented its vision and positioned gemgem.video and gemgem.pro as core products for the transition. While details about technical architecture, partners or customer pilots were not released in full, the public presentation signals that 10kM.ai is moving from concept to market with Series A backing.
Reactions and what to watch next
Expect attention from education platforms, publishers and enterprise content teams. Key indicators to follow:
- Product rollouts and pilot partnerships with schools, media outlets or enterprise teams.
- Any announcements around integrations or developer access for gemgem.pro.
- How 10kM.ai addresses moderation, metadata accuracy and scalability.
Bottom line
10kM.ai’s push for a video-first era reflects a broader industry shift: as AI improves the ability to understand and index audiovisual content, companies that can make video searchable and usable stand to reshape learning and media workflows. With a Series A behind it and public visibility at Seoul AI Hub 2026, 10kM.ai is a company to watch — but adoption will hinge on solving the practical risks that come with moving beyond text.
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