• Dave Mathews named Chief Commercial Officer at Ciscom.
  • Sheri Rogers appointed President of Prospect Media (Prospect/PMG).
  • Move positioned to accelerate Ciscom’s AI-powered media capabilities.
  • Announcement dated January 29, 2026, from Toronto, Ontario.

What happened

Ciscom Corp. (CSE: CISC) (OTCQB: CISCF) announced the appointment of Dave Mathews as Chief Commercial Officer and Sheri Rogers as President of Prospect Media (Prospect/PMG). The company said the hires are intended to fuel continued advances in its AI-powered media capabilities. The announcement was released from Toronto on January 29, 2026.

Why these hires matter

The dual appointments signal a commercial push for Ciscom’s media technology strategy. Naming a dedicated chief commercial officer while positioning a president at Prospect Media suggests the company is focusing on scaling business development, partnerships, and the market rollout of AI-driven media products.

Industry context

AI is reshaping how media is created, distributed and monetized. Media groups and tech companies are increasingly investing in leadership to translate AI research into revenue-generating products and services. For Ciscom and Prospect Media, these appointments are a visible step toward accelerating that transition.

What to expect next

Although the announcement does not list immediate product launches or partnerships, the roles imply near-term priorities: commercial strategy, go-to-market planning, and expanding media capabilities powered by AI. Observers should watch for follow-up news from Ciscom about:

  • new commercial partnerships or distribution agreements;
  • product or service updates leveraging AI media tools;
  • customer or market pilot programs under Prospect Media.

Reactions and implications

Investors and industry watchers often view executive hires—especially in commercial and media leadership—as an early indicator of a company shifting from development to commercialization. For stakeholders in Ciscom (CSE: CISC; OTCQB: CISCF), the appointments may be seen as an effort to professionalize sales and media operations ahead of broader market activity.

How to follow the story

Companies typically release more detail after naming senior executives. Expect Ciscom and Prospect Media to publish further updates about strategic plans, partnerships or product demonstrations. Monitor official company releases and filings for confirmed next steps and timelines.

Note: This report is based on the January 29, 2026 announcement by Ciscom Corp. and Prospect Media Group. No direct quotes or additional company materials were available in the source provided.

Image Referance: https://www.newsfilecorp.com/release/281943/Ciscom-Corp-Appoints-Dave-Mathews-as-Chief-Commercial-Officer-and-Sheri-Rogers-as-President-of-Prospect-Media-Fueling-Continued-Advances-in-AI-Powered-Media-Capabilities